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Meadows Hired as Assistant AD for Marketing and Corporate Sales

July 21, 2003 · MT Media Relations

Athletic director Boots Donnelly has announced the hiring of Mark Meadows as Middle Tennessee's new assistant athletic director for marketing and corporate sales.

 

"We knew it would be difficult to replace someone as valuable as Chip Walters, but we're very excited about Mark Meadows and the experience that he brings to our department," said associate athletic director Bill Lansden. "Mark will be a big asset to us because he will be able to help us focus more on generating revenue by developing corporate sales."

 

Meadows said that one of the main reasons he came to Middle Tennessee is the great potential the school possesses.

 

"I am very excited about building on the foundation that is already here at Middle Tennessee," Meadows stated. "I believe that there is a big opportunity for us at this school and in this marketplace."

 

Meadows comes to the Blue Raiders after serving as the assistant vice-president and general manager for International Sports Properties at Southern Mississippi. During his stint at Southern Mississippi, Meadows coordinated all marketing and broadcast activities for the Golden Eagle athletic department. He also supervised a staff responsible for multi-media sales, event promotions, and the production and distribution of the school's radio network and game programs.

 

Prior to his tenure at Southern Mississippi, Meadows was the director of special projects for a joint venture between ISP and Learfield Communications at the University of Alabama from Jan. 1998- Jan. 2000. While at Alabama, Meadows managed several projects, including vending operations at home athletic events, the merchandise catalog, retail product development, and the CTSM Hospitality Village.

 

Before assuming his duties with ISP/Learfield, Meadows sold radio, television, scoreboard, and print advertising for the Crimson Tide from June 1990-Dec. 1997.

 

From April 1993-Jan. 1998, Meadows acted as the vice-president of Collegiate Sports Partners, Ltd. In his role at Collegiate Sports Partners, he developed sales, marketing, and publishing opportunities for clients in Alabama. Among his clients were the University of Alabama, the Alabama High School Athletic Association, and the Alabama Sports Hall of Fame. Meadows later moved into a role as the VP and general manager of CSP's University of Alabama project, which took on a more direct role with the Crimson Tide athletic department.

 

Meadows got his start in collegiate athletics with Host Communications, selling print and broadcast advertising on behalf of the University of Alabama and the SEC.

 

Aside from his career in athletics, he has also served as a commissioned officer in the Alabama Army National Guard since 1978, earning two Army Commendation Medals for his service in two tours as a Company Commander.

 

A Tuscaloosa, Ala, native, Meadows earned his BA in communications from Alabama in 1978. During his time as a student at Alabama, Meadows served as a student manager for the football team, eventually becoming the team's head manager during his senior year.

 

Meadows and his wife Elon have four children: Maggie (9), Anna Kate (12), John Bross (14), and Kristen (23).

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